The Leverage Perspective – empower, Delivered by Craighead Electric
As independent providers ranging in size from top 15 NCTC member companies to single headend cable systems with 1000 subscribers, our clients are on the frontlines of closing the digital divide and bringing telecom services to every community in the country – and we’re proud to be standing by their side.
We treat our clients like partners because that’s how we view them. It’s reflected in our process from the moment we meet. That’s why so many have stuck with us since the beginning. Since our founding in 2011, we have helped:
- Telecom companies in need of product and industry expertise, but without the resources to hire additional in-house staff
- Companies in need of immediate extra support during a busy time, such as a sale, acquisition, or retransmission consent renewal
- Telecom providers looking for actionable data insights and analysis on their current and potential subscriber bases
- Legacy providers who need help strategically updating or realigning their product and packaging offerings, establishing reselling partnerships, or identifying new revenue streams
- Independent providers who need expert guidance on negotiating contracts with broadcast stations and cable networks
- Electric co-ops, municipalities, and other organizations looking to make a new entrance into the telecom space
- Providers of all types who are looking to build subscribers and reduce costs through strategies like product repackaging, contract negotiation, and OTT partnerships
South Central Connect Client Testimonial
From MVPDs and legacy providers to co-ops and independent operators, we’ve helped companies and organizations across the telecom spectrum improve strategies, reduce costs, and drive new revenue. Most of all, we’ve built awesome relationships along the way. We’re proud to say feedback from our clients has included everything from calling us their own personal in-house fan club to accusing us of charging too little for the level of service we deliver.
If any of these sound like your business, we’d love to meet you! Contact us to request a free introductory call and discuss how we can help. Learn more about how we’ve helped our clients succeed by browsing our success stories below:
Successes
South Central Electric Cooperative (SCEC) Success Story
They embraced our ideas about what the company should look like, while coupling that with decades worth of knowledge about broadband to help us make the right decisions. Read the full story here.
Craighead Electric Cooperative Corporation (CECC) Success Story
After 81 years providing safe, reliable electric power to its members, the CECC saw an opportunity to expand its service and bring a new high-speed broadband service to its customers.
Inter Mountain Success Story
When Inter Mountain Cable lost a key employee in 2018, our team at LBS stepped in to help with the integration and launch of their new app-based TV product. Learn more about how our approach to strategic partnership allowed for IMC to focus on increasing sales while we took care of the details here.
Feedback from our clients:
“Leverage has its own fan club inside the company at all levels and departments.”
“The folks at Leverage have a wealth of experience of understanding the nuances of programming contracts, especially NCTC Agreements. They are able to help members navigate the complicated terms of programming agreements as well.”
“The complexity and intensity of video content negotiation has become a battlefield of sorts in recent years. There is a great amount at stake on both sides of the table. And ‘leverage’ is the perfect word to describe the environment. In getting to know and work with Cheryl, I’m confident that all medium to small cable companies and video providers should work with her. She knows how to negotiate contracts and ensure that her customers are getting the best deals possible. I’m not sure why a smaller company or emerging company without fully dedicated resources wouldn’t want to have that assurance. Her company, Leverage, is uniquely positioned in their segment.”
“Leverage made our team stronger by coming up with a detailed strategic plan. Leverage complements the other engineering firms that we currently have. They created operational efficiency and helped our VPs and managers create the mission to continue forward.
South Central Connect wanted to connect our community with broadband.
Leverage Broadband Strategies connected us with the expertise to make this happen.”
“The Leverage Broadband Strategies team is conscientious, proactive, and knowledgeable. They are our strategic partners and consultants—and by outsourcing specific functions to them, our team has time to focus on mission-critical objectives.”
“I initially had concerns about what I was going to pay Leverage, but they’re going to pay me back 10X or more.”
Contact us today to see how we can help
(314) 200-9225
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