Leverage Marketing Services
Custom Social Media Content Packages
An integral part of broadband and telecom marketing is implementing a strategic social media content plan. But, we understand that determining what to post, when and how frequently can become a demanding task. That’s why we’ve created a custom social media content package and planning calendar custom-tailored to broadband operators to give you an instant content plan!
What Does it Include?
You will receive 46 custom posts branded with your logo and company colors, for use throughout the entire 12-month calendar year. Also, you receive a curated social media plan calendar showing when to post date-specific content, as well as suggested dates for non date-specific content. The tools available through different social media outlets allow you to schedule and set the time/date that you would like to post and once complete, they are posted automatically.
All packages receive an initial 30-minute consultation/kick-off meeting.
For monthly plan subscribers, we will be refreshing the content library on an ongoing basis to insure that you always have access to updated content options.
Posts by Type:
Broadband Education & Topics – 18 posts
Position yourself as an authority on all things broadband with your customers! From safety to speed, our educational content gives your audience valuable insight into broadband and general internet usage. Our plan includes:
- “Child Internet Safety” – 4 part series
- “Why Upload Speeds Matter” – 3 part series
- “Protecting Personal Information” – 3 part series
- “Why is Fiber Better” – 6 part series
- “What Speeds are Best for your Household?”
- “Wifi Facts & Best Practices”
Official Holidays – 11 posts
Creating content around traditional holidays is an easy way to connect with your customers while adding valuable, consistent content to your social media channels.
Off-Beat Holidays – 12 posts
Show your lighter side through our series of unofficial, “off-beat” holidays. Your customers will enjoy this fun content including “Data Privacy Day”, International Coffee Day”, “Ugly Sweater Day” and more.
Ad-Hoc Posts – 5 posts
During the course of business, there are certain instances that need to be addressed on an as-needed basis. This is where our series of ad-hoc graphics help you to quickly and easily create branded posts to communicate with your audience.
What Does it Include?
You will receive 46 custom posts branded with your logo and company colors, for use throughout the entire 12-month calendar year. Also, you receive a curated social media plan calendar showing when to post date-specific content, as well as suggested dates for non date-specific content. The tools available through different social media outlets allow you to schedule and set the time/date that you would like to post and once complete, they are posted automatically.
All packages receive an initial 30-minute consultation/kick-off meeting.
For monthly plan subscribers, we will be refreshing the content library on an ongoing basis to insure that you always have access to updated content options.
Posts by Type:
- Official Holidays – 11 posts
- Off-Beat Holidays – 12 posts (Examples: Data Privacy Day, Video Games Day)
- Educational & Topical – 18 posts (Examples: Child Internet Safety, Why Do Upload Speeds Matter?)
- All of these posts include the graphic along with the copy for the content with a few suggested hashtags to draw attention on the different platforms.
- Ad-Hoc Posts – 5 posts (Outage alert, Inclement Weather Threat)
Packages Available:
12 Month Subscription
A 12-month agreement includes a trickle campaign to provide you with 3-5 posts per month that are calendar based, not including the ad-hoc posts. Also, with the Educational & Topical posts, you have the freedom to post those as often as you like to help draw attention to your brand. You receive all the Ad-Hoc posts at the time of purchase.
One-Time Purchase
A one-time social media package purchase includes all the material in one bundle, at the time of purchase.
*Both purchase options include a 30 minute consultation and content plan calendar.
Package Pricing:
Current Leverage Customers:
12-Month Agreement : $295/mo.
One-Time Payment: $3,300
(Annual payment provides a savings of $240)
Non-Leverage Customers:
12-Month Agreement: $395/mo.
One-Time Payment: $4,500
(Annual payment provides a savings of $240)
Bundle of five custom post graphics: $395
Contact us to find out about one-off content and other marketing packages available for purchase individually. Price to be determined once scope is defined. Current options include: New Construction Areas, Coming Soon, New Product Launch, Lead Generation Package, New Install Package (leave behind content).
Feedback from our clients:
“I initially had concerns about what I was going to pay Leverage, but they’re going to pay me back 10X or more.”
“Leverage has its own fan club inside the company at all levels and departments.”
“The folks at Leverage have a wealth of experience of understanding the nuances of programming contracts, especially NCTC Agreements. They are able to help members navigate the complicated terms of programming agreements as well.”
“The complexity and intensity of video content negotiation has become a battlefield of sorts in recent years. There is a great amount at stake on both sides of the table. And ‘leverage’ is the perfect word to describe the environment. In getting to know and work with Cheryl, I’m confident that all medium to small cable companies and video providers should work with her. She knows how to negotiate contracts and ensure that her customers are getting the best deals possible. I’m not sure why a smaller company or emerging company without fully dedicated resources wouldn’t want to have that assurance. Her company, Leverage, is uniquely positioned in their segment.”
“Leverage made our team stronger by coming up with a detailed strategic plan. Leverage complements the other engineering firms that we currently have. They created operational efficiency and helped our VPs and managers create the mission to continue forward.
South Central Connect wanted to connect our community with broadband.
Leverage Broadband Strategies connected us with the expertise to make this happen.”
“The Leverage Broadband Strategies team is conscientious, proactive, and knowledgeable. They are our strategic partners and consultants—and by outsourcing specific functions to them, our team has time to focus on mission-critical objectives.”
Ready to talk? Contact us to see how Leverage Broadband Strategies can support your broadband business.
Broadband Bulletin Recent Posts
Best Practices for Retaining Broadband Customers
By: Jeff Allinder | Read Time: 2 mins, 10 secs. This blog explores: Learn what it takes to keep customers happy amid inflation. What are the best practices for retaining broadband customers? Keys to a successful [...]
Leverage Welcomes Back Maglothin as President, Positions for Growth
Doug Maglothin, LBS President St. Louis, MO, September 19, 2024 — Telecommunications consulting firm, Leverage Broadband Strategies, welcomes partner Doug Maglothin back as President of its Strategic Growth Services division. Since February 2020, Maglothin served as both [...]
What voice providers must know about CPNI
What exactly is CPNI? The protection of sensitive personal information that carriers collect about their customers' calling information during the course of their business relationship. A telecom carrier obtains this information by providing voice service to subscribers. Consumers' bill details [...]